I've been itching to write on a Bank Ad I saw about a year ago, where the whole
thing falls out in an RT explanation. Have you done something, Tom?
Ronnie
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>Date: Tue, 1 Aug 2000 09:51:13 +0100 (BST)
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>Subject: BOUNCE relevance@ling.ucl.ac.uk: Non-member submission from
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>Date: Tue, 1 Aug 2000 10:56:01 +0100
>To: Relevance <relevance@linguistics.ucl.ac.uk>
>From: Bertrand Labasse <Labasse@univ-lyon1.fr>
>Subject: Re: Relevance theory and the Language of Advertising
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>I am working on it. Well, not on advertising specifically but in mass
communication in general, including journalism. Anyway, I didn't find
any... relevant reference to RT in these fields. Of course, there are a few
on pragmatics (Grice, etc.), and my very preliminary outlines. In other
words, not much as far as I know.
>
>I would really like to know if someone else on this list has more.
>
> Bertrand Labasse
> Tel 33 4 78 92 98 93 Fax 33 4 78 42 17 98
> http://www.univ-lyon1.fr/spr/Labasse
>
>
>
>
>>I am wondering if anyone knows of any literature on the
>>language of advertising that makes reference to Relevance
>>Theory. I have tried the usual sources and come up with
>>nothing. Thanks for your help.
>>
>>Tom Payne, University of Oregon
>
>
>
-------------------------------------------------
Robyn Carston
Department of Phonetics & Linguistics, UCL
Gower Street, London WC1E 6BT, UK
Tel 020 7679 3174
Fax 020 7383 4108
URL http://www.phon.ucl.ac.uk/home/robyn/home.htm
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Date: 8/1/00 2:31PM -0400
*To: <relevance@linguistics.UCL.ac.uk> at Internet
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