Relevance theory and the Language of Advertising

From: Tom Payne (tpayne@OREGON.UOREGON.EDU)
Date: Tue Aug 01 2000 - 03:13:08 GMT

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I am wondering if anyone knows of any literature on the
language of advertising that makes reference to Relevance
Theory. I have tried the usual sources and come up with
nothing. Thanks for your help.

Tom Payne, University of Oregon

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